Pragmatic Play in multi vertical Ellmount Gaming deal

Online casino content provider Pragmatic Play has extended its footprint across Europe further still, after taking multiple verticals live with affiliate and operator Ellmount Gaming.

This will see customers of the group’s Casino Room igaming brand gains access to Pragmatic Play’s complete slot offering, including Sweet Bonanza, The Dog House Megaways and Wolf Gold.

Furthermore, the supplier has also distributed its live casino portfolio, headlined by its first game show style title, Mega Wheel, and casino classics such as Roulette and Blackjack, streamed from the company’s studio in Bucharest.

Stefania Mincu, head of casino at Ellmount Gaming, said: “Pragmatic Play offers a wide variety of fantastic products and we’re thrilled to add its games to our popular brand casino room.

“Taking multiple products live was made simple through Pragmatic Play’ single API integration and we can’t wait to see this partnership bear fruit.”

The agreement further expands Pragmatic Play’s footprint in Europe, and follows numerous commercial tie-ups already secured in 2021 alongside the likes of CDP Gaming Technologies, M88, Buzz Bingo, Greentube’s Italian B2C brand StarVegas, and Solbet.

“Ellmount Gaming’s impressive brand casino room continues to grow in popularity and we’re very pleased to take two of our verticals live with them,” commented Yossi Barzely, chief business development officer at Pragmatic Play.

“We have hit the ground running with a number of impressive commercial deals in the first few weeks of the year and are working hard to build on this strong momentum in the coming months.”

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